When it comes to weight loss and dieting, it is really popular right now to be all "ignore the scale, numbers don't mean anything" when of course the scale matters if you are trying to lose weight. It sure as hell matters when you are gaining weight! Numbers on social media seem to matter to many, like they are magic numbers on a success scale. The diet scale is real. The other is not.
There is no such thing as a social media success scale for business. Everyone starts somewhere different, everyone's business is different, and everyone's number is different. You do not need a fat social media following to be successful in business or life. You just need to connect with the people who do follow you (the ones who are real people).
I do not have a lot of followers here on instagram and my art business is thriving. My brothers, both super famous authors (I say that half joking but obviously not joking about their success) each have less than 1100 followers. One of the most well known artists in the art licensing world has a public account with fewer than 2000 followers. And then there are artists and writers with over 20k followers.
A follower is not equal to a sale.
A like is not equal to a dollar.
A small or large following does not define YOUR value or goodness.
Free yourself from the imaginary social media scale and just do the business version of having a piece of cake- create what YOU love and stay off the scale. 📌I know I have addressed this issue previously, but I think people need to hear it again as we exit the summer slump. 📌The size of your clothes are also a thing that don't matter, for real. Clothing sizes are different for every brand. Just tossing that out there if you are reading this in the dressing room at Target.